The dairy market is making times tough for the supplement industry. Whey protein contributes to a large portion of the supplement industry's sales, but with dairy prices rising, consumers are not confident in buying whey as much as they were yesteryear 1.
Farmers have been forced to pay higher prices for livestock feed, which contributes to roughly half the price of milk. Farmers get squeezed, which translates to consumers getting squeezed. I hate getting squeezed.
In some twisted sense of fairness, I envision hardcore bodybuilders stealing away to a cheese factory, breaking in at night and scraping the whey out of dryers. Whey certainly is a lot like coke for bodybuilders.
The truth is there will be no price breaks in the visible future. The only thing saving your @ss is finding a cheap supplier. Bodybuilding.com has laid out whey prices in a very easy to read chart, accommodating the old and the dim, which I am very thankful for. We're going to look at prices from a couple of angles, the first being price per serving.
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Whey Protein Contributes To A Large Portion
Of The Supplement Industry's Sales.
Price Per Serving
I simplified it to a list of the top big boys, because we get the idea.
At this point, you can see that Cytosport is the cheapest per serving. But what's a serving? How big is it? That's up to the company. Cytosport Complete Whey actually has a low 16g of protein per serving, compared to SciVation and Optimum Nutrition's whey at 24g of protein.
Protein Per Serving
To get a more fair measurement of how much protein you're getting for your buck, divide the price per serving by the amount of protein in each serving.
SciVation Whey came in first, with the lowest price per gram of protein, with Ultimate Nutrition Prostar Whey and Dymatize Elite Whey trailing behind. However, with close prices as such, consumers look at quality and taste to make their final decision.
Having tried all of the above, MRM Metabolic Whey, Dymatize Elite Whey, and SciVation Whey lead in taste, all delicious in their own right. The others, not so much (in fact, I'd rather swallow raw eggs than drink one of the above which I'll refrain from naming).
Fat & Carbs
A factor in quality is the amount of fat and carbs in the whey, because most of them have about the same amino acid profile. The fat and carbs left over are due to cutting costs in production.
SciVation Whey blows the rest of the products out of the water in limiting the usually unwanted fat and carbohydrates. Bodybuilders like to get their fix from pure stuff too!